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10C

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Andora 3D Contour Bra Blush
Andora 3D Contour Bra Blush
Model in Chantelle Hedona Minimiser Bra Nude, front view showing seamless cups and natural rounded shape, comfort bra from The Foundation.
 
Model in Chantelle Hedona Minimiser Bra Nude, front view showing seamless cups and natural rounded shape, comfort bra from The Foundation.
Close-up of Chantelle Hedona Minimiser Bra Nude, focusing on smooth full-coverage cups and underwire detail, available at The Foundation.
Front view of model wearing Halo Lace Strapless Bra Nude, showcasing bandeau style and soft lace design
 
Front view of model wearing Halo Lace Strapless Bra Nude, showcasing bandeau style and soft lace design
Side view of Halo Lace Strapless Bra Nude on model, highlighting non-padded structure and convertible straps
Front view of the Norah Covering Moulded Bra in Golden Cosmo from The Foundation—supportive and smoothing with French floral lace.
 
Front view of the Norah Covering Moulded Bra in Golden Cosmo from The Foundation—supportive and smoothing with French floral lace.
Close up of Norah Moulded Bra in Golden Cosmo by The Foundation—showcasing mesh top line and stretch lace pattern.
Close-up of Calvin Klein Perfectly Fit T-Shirt Bra Bare in nude, featuring seamless moulded cups, adjustable straps, and underwire support.
 
Close-up of Calvin Klein Perfectly Fit T-Shirt Bra Bare in nude, featuring seamless moulded cups, adjustable straps, and underwire support.
Model wearing Calvin Klein Perfectly Fit T-Shirt Bra Bare, a smooth nude bra with supportive underwire and microfibre fabric.
Woman wearing Halo Lace Underwire Bra in ivory with floral lace detail—The Foundation
 
Woman wearing Halo Lace Underwire Bra in ivory with floral lace detail—The Foundation
Front view of ivory lace underwire bra showcasing supportive cups—The Foundation
Front view of LingaDore Daily Smooth Gel Push Up Bra in Blush featuring soft blush colour and natural lift.
 
Front view of LingaDore Daily Smooth Gel Push Up Bra in Blush featuring soft blush colour and natural lift.
Flat lay of LingaDore Daily Smooth Gel Push Up Bra in Blush, moulded cup close-up product image.
Chantelle Pulp Lush Plunge T-Shirt Bra in Black/Soft Pink, graphic floral lace, blush lining, supportive spacer foam cups.
 
Chantelle Pulp Lush Plunge T-Shirt Bra in Black/Soft Pink, graphic floral lace, blush lining, supportive spacer foam cups.
Front detail of Chantelle Lush Plunge T-Shirt Bra Black/Soft Pink, bold graphic lace, blush lining, supportive full cup.
Model wearing the Junoo Padded Balcony Bra Black from The Foundation, showing off Italian lace, balcony shape and a powerful, confident style
 
Model wearing the Junoo Padded Balcony Bra Black from The Foundation, showing off Italian lace, balcony shape and a powerful, confident style
Junoo Padded Balcony Bra Black from The Foundation, displayed flat to highlight delicate lace, straight neckline and sheer mesh details
Front view of Triumph Triaction Wellness Bra in Black, wire-free with mesh-lined cups—designed for low-intensity workouts at The Foundation.
 
Front view of Triumph Triaction Wellness Bra in Black, wire-free with mesh-lined cups—designed for low-intensity workouts at The Foundation.
Back view of Triaction Wellness Sports Bra by Triumph in Black, showing adjustable straps and full coverage—available at The Foundation.
Sold Out
Front view of Simone Perele Delice Strapless Bra in Blush from The Foundation – microfibre finish with seamless cups and tulle embroidery
 
Front view of Simone Perele Delice Strapless Bra in Blush from The Foundation – microfibre finish with seamless cups and tulle embroidery
Back view of blush strapless bra by Simone Perele – smooth silhouette with adjustable, removable straps
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Sophia Spacer T-Shirt Bra with J-Hook Soft Pink
Sophia Spacer T-Shirt Bra with J-Hook Soft Pink
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Origins Half Cup Bra Golden Beige
Origins Half Cup Bra Golden Beige
Chantelle Orígins Half Cup Bra in White, white lace bra. pretty half cup bra, lace white balcony bra
 
Chantelle Orígins Half Cup Bra in White, white lace bra. pretty half cup bra, lace white balcony bra
Origins Half Cup Bra White
Model wearing Marie Jo Avero Padded Heart Shape Bra Scarlet with denim jacket showing heart-shaped cups and signature red check.
 
Model wearing Marie Jo Avero Padded Heart Shape Bra Scarlet with denim jacket showing heart-shaped cups and signature red check.
Close up of Marie Jo Avero Padded Heart Shape Bra Scarlet highlighting sleek check fabric and romantic daisy straps.
Close up of Empreinte Lauren Underwire Low Necked Bra Or Ancien Ivory on model featuring floral embroidery and signature bijou detail.
 
Close up of Empreinte Lauren Underwire Low Necked Bra Or Ancien Ivory on model featuring floral embroidery and signature bijou detail.
Front view of Empreinte Lauren Underwire Low Necked Bra Or Ancien Ivory on model showing precise French fit and luxury finish.
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Jane Push Up Bra Natural
Side angle of model in Jane Push Up Bra Natural from The Foundation, showcasing adjustable straps and elegant lace details
Model wearing the Pila Covering Spacer Bra in Sailing Blue, showcasing its smooth 3D cups and clean neckline for a t-shirt-ready finish.
 
Model wearing the Pila Covering Spacer Bra in Sailing Blue, showcasing its smooth 3D cups and clean neckline for a t-shirt-ready finish.
Side profile highlighting the sheer tulle overlay on the molded spacer cups, offering a stylish and breathable layering effect.
Front view of Chantelle Day to Night Half Cup Bra in White featuring refined Lycra lace and demi cups for natural lift, from The Foundation.
 
Front view of Chantelle Day to Night Half Cup Bra in White featuring refined Lycra lace and demi cups for natural lift, from The Foundation.
Back view of Day to Night Half Cup Bra by Chantelle in White, tulle-lined straight band with adjustable straps.
Chantelle Orígins Half Cup Bra in Blue Klein. Chantelle Day to Night. electric blue bra. half cup bra. balconette
 
Chantelle Orígins Half Cup Bra in Blue Klein. Chantelle Day to Night. electric blue bra. half cup bra. balconette
Origins Half Cup Bra Blue Klein
Model wearing Intrigue Half Cup Bra Disco Pink by Simone Perele, close-up showing pink bouquet embroidery from The Foundation.
 
Model wearing Intrigue Half Cup Bra Disco Pink by Simone Perele, close-up showing pink bouquet embroidery from The Foundation.
Flat lay of Intrigue Half Cup Bra Disco Pink by Simone Perele, highlighting unlined cups and scalloped edges, available at The Foundation.
Front view of model wearing Halo Lace Strapless Bra Black, showcasing bandeau style and delicate lace texture
 
Front view of model wearing Halo Lace Strapless Bra Black, showcasing bandeau style and delicate lace texture
Halo Lace Strapless Bra - Non Padded by Wacoal
Close up of The Foundation’s Amourette Charm Non Wire Moulded Bra in Rust, showing the flattering shape and lace detailing.
 
Close up of The Foundation’s Amourette Charm Non Wire Moulded Bra in Rust, showing the flattering shape and lace detailing.
Side view of The Foundation's Amourette Charm Bra in Rust, featuring smooth lace cups and supportive straps.
Empreinte Cassiopee Spacer Bra in Rose Sauvage front view—seamless French lace bra featured at The Foundation Australia.
 
Empreinte Cassiopee Spacer Bra in Rose Sauvage front view—seamless French lace bra featured at The Foundation Australia.
Side view of Empreinte Cassiopee Rose Sauvage spacer bra—lightweight and elegant, available now from The Foundation.

10C Bra Size – Find Your Perfect Fit

Understanding the 10C Bra Size

A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

  • Band size: The '10' represents the band, which fits an underbust (ribcage) measurement of approximately 68–72 cm.
  • Cup size: The 'C' cup corresponds to a bust measurement roughly 14–16 cm greater than your underbust, reflecting your cup volume.

This size is ideal for petite frames—typically those with a narrow underbust of 68–72 cm and a modest bust projection—seeking structured support and comfort without excess padding. At The Foundation, we offer a curated range of 10C bras to meet these needs with expert precision—each style selected to support and flatter this specific size for everyday confidence and comfort. A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

International Bra Size Equivalents

Our handy bra size conversion table helps you shop with confidence across global brands:

Region Size Equivalent
Australia 10C
UK 32C
US 32C
Europe 70C
France 85C

Need a visual? Check out our international size chart for further clarification.

How to Measure Your Bra Size with a Tape Measure

Proper bra fitting is essential. Here’s how to find your true bra size using just a tape measure:

  1. Measure your band size:

    • Wrap the tape snugly around your ribcage, just under the bust.

    • Keep the tape measure parallel to the ground.

    • Round to the nearest whole number. 68–72 cm = AU size 10 band.

  2. Measure your bust size:

    • Measure around the fullest part of your bust.

    • This gives you your bust measurement or overbust size.

  3. Calculate your cup size:

    • Subtract your band size from your bust size.

    • A difference of 14–16 cm equals a C cup in the Australian size system.

Refer to our full size guide and size charts for even more clarity on body measurements.

Sister Sizes for 10C

Can’t find your perfect size in 10C? Try these sister sizes or alternate sizes:

  • 8D: Same cup volume with a tighter band.

  • 12B: Same cup volume with a looser band.

These sister sizing options are especially useful if a particular style runs small or large.

Best Bra Styles for 10C

Your favourite bra styles should be both functional and flattering. For the 10C fit, we recommend:

  • Lightly Padded: Subtle shape, zero bulk – perfect for everyday wear or layering under structured tops.
  • Wireless: Flexible, everyday comfort – a favourite for lounging, casual outfits, or travel days.
  • Seamless: Smooth under fitted clothing – great for gym wear or figure-hugging dresses.
  • Balconette: Uplift with elegant neckline support – pairs well with wide or square necklines.
  • T-Shirt Bras: Invisible lines and reliable support – your go-to for work, errands, or layering.
  • Higher-support styles: For all-day wear when you need a bit more structure and lift.

Browse our full 10C collection to find the perfect style for your wardrobe, mood, and lifestyle—expertly curated for comfort, support, and versatility.

Brands Available in 10C at The Foundation

We only offer trusted, high-quality brands that cater to your unique body size and needs:

These brands understand the nuances of fit, especially for smaller band sizes paired with moderate cup volumes. They incorporate fine materials—like stretch lace, microfibre, and breathable mesh—alongside contoured shaping and flexible underwires that adapt beautifully to a 10C frame, ensuring all-day comfort without compromising support. Whether you prefer timeless elegance, minimalist comfort, or fashion-forward silhouettes, our curated selection delivers options that don’t compromise on feel or form.

Why Fit Matters

Wearing the correct bra size improves your posture, confidence, and comfort. At The Foundation, we offer:

  • In-store fittings with our expert team, where you’ll receive personalised guidance tailored to your shape and preferences
  • A clear, simplified fitting guide available online for easy reference at home
  • Future support with potential virtual fittings (coming soon) to bring our expertise to you, wherever you are

We’re not just selling lingerie—we’re empowering your wardrobe and wellness through supportive service and precise fit expertise.

From understanding clothing sizes to navigating underwear size systems, we’re here to make fit simple, personal, and stress-free.

Ready to Find Your Perfect Fit?

Explore our full range of 10C bras and feel the difference a great fit makes.

FAQs

What does 10C mean in bra sizes?

It refers to a 10 (68–72 cm) band and a C cup, meaning there's a 14–16 cm difference between underbust and bust.

I’m between sizes—should I size up or down?

Use sister sizes: 8D (firmer band) or 12B (more relaxed band). Always consider your closest measurement and fit preferences.

What styles suit 10C?

T-shirt bras, lightly padded, and wireless styles are comfy and versatile.

How often should I re-measure my size?

Every 6–12 months or when your body measurements change—think weight loss, pregnancy, or menopause.

How do I care for my 10C bras?
  • Rotate your bras regularly
  • Store flat and fasten hooks to avoid damage
  • Hand wash and air dry for longevity