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10C

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The Foundation’s Chantelle Basic Invisible Memory Bra in Black—featuring a smooth, moulded cup for everyday support.
 
The Foundation’s Chantelle Basic Invisible Memory Bra in Black—featuring a smooth, moulded cup for everyday support.
Back view of the Basic Invisible Bra from The Foundation, showing adjustable straps and seamless finish in timeless black.
Model wearing Calvin Klein Perfectly Fit T-Shirt Bra Black, a seamless underwire bra with soft moulded cups, adjustable straps, and smooth finish.
 
Model wearing Calvin Klein Perfectly Fit T-Shirt Bra Black, a seamless underwire bra with soft moulded cups, adjustable straps, and smooth finish.
Back view of model in Calvin Klein Perfectly Fit T-Shirt Bra Black, showing adjustable straps and logo detail on the band.
Front view of Marie Jo Tom Padded Balcony Convertible Bra in Charcoal, showcasing elegant lift and convertible strap design.
 
Front view of Marie Jo Tom Padded Balcony Convertible Bra in Charcoal, showcasing elegant lift and convertible strap design.
Side angle of Tom Balcony Bra Charcoal, highlighting padded cups and underwire fit for natural cleavage.
side view of the Pila Spacer Bra in Love Pink/Peach featuring soft tulle and full coverage – The Foundation.
 
side view of the Pila Spacer Bra in Love Pink/Peach featuring soft tulle and full coverage – The Foundation.
front view of Model wearing the Pila Spacer Bra in Love Pink/Peach, showcasing a full-coverage, breathable fit – The Foundation.
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Jane Padded Heart Shape Bra Natural
Front view of Marie Jo Jane Padded Heart Shape Bra in Natural – The Foundation
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Jane Padded Heart Shape Bra Black
Marie Jo Jane Heart Shape Contour Bra in black, showing delicate embroidery and lightly padded cups for a smooth, rounded silhouette.
Model wearing the Chantelle Festivité Plunging T-Shirt Bra in Noir – photographed for The Foundation
 
Model wearing the Chantelle Festivité Plunging T-Shirt Bra in Noir – photographed for The Foundation
Model wearing the Chantelle Festivité Plunging T-Shirt Bra in Noir – photographed for The Foundation. close up
Model wearing Simone Pérèle Delice Strapless Bra in Moonlight from The Foundation, featuring smooth microfibre cups and embroidered tulle detailing. front view
 
Model wearing Simone Pérèle Delice Strapless Bra in Moonlight from The Foundation, featuring smooth microfibre cups and embroidered tulle detailing. front view
Model wearing Simone Pérèle Delice Strapless Bra in Moonlight from The Foundation, featuring smooth microfibre cups and embroidered tulle detailing. back view
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Perfectly Fit Push Up Plunge Bra Cedar
Perfectly Fit Push Up Plunge Bra Cedar
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Avero Padded Heart Shape Bra Ivory Petal
Avero Padded Heart Shape Bra Ivory Petal
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Milao Padded Heartshape Bra Shadow Grey
Milao Padded Heartshape Bra Shadow Grey
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Romy Underwire Low Neck Bra Imperial Red
Romy Underwire Low Neck Bra Imperial Red
Model wearing Empreinte Amour Invisible Full Cup Bra in Nacre with embroidered tulle and scalloped lace
 
Model wearing Empreinte Amour Invisible Full Cup Bra in Nacre with embroidered tulle and scalloped lace
Amour Underwire Seamless Full Cup Bra Nacre
Model wearing Wacoal Sensu Lace Underwire Bra Dark Azure showing full cup fit and beautiful blue stretch lace.
 
Model wearing Wacoal Sensu Lace Underwire Bra Dark Azure showing full cup fit and beautiful blue stretch lace.
Side angle of model in Wacoal Sensu Lace Underwire Bra and briefs set in Dark Azure highlighting lace details and comfortable fit.
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Jane Padded Balcony Bra Natural
Side angle of Model wearing the Jane Padded Balcony Bra in Natural, showing lace detailing beneath the bust and smooth contour cups.
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Reve 3D Plunge Contour Bra Sakura Pink
Front view of Reve 3D Plunge Contour Bra Sakura Pink on model, featuring seamless plunge neckline and underwire support
Model wearing Berlei Barely There Contour Bra Skin – seamless, comfy t-shirt bra with full-cup support.
 
Model wearing Berlei Barely There Contour Bra Skin – seamless, comfy t-shirt bra with full-cup support.
Berlei Barely There Bra in Skin – side view showing cushioned straps and a smooth silhouette.
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Jane Half Padded Balcony Bra Bois De Rose
Jane Half Padded Balcony Bra Bois De Rose
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Essentiel Multi Strapless Bra Peau Rose
Model wearing Essentiel Multi Strapless Bra Peau Rose, front close-up showing bandeau and moulded cup design.
Chantelle Festivité Plunging T-Shirt Bra in Golden Beige – front model view, photographed for The Foundation
 
Chantelle Festivité Plunging T-Shirt Bra in Golden Beige – front model view, photographed for The Foundation
Golden Beige Chantelle plunge bra – angled side profile, captured for The Foundation
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Champs Elysees Half Cup Balcony Bra Eden Green
Champs Elysees Half Cup Balcony Bra Eden Green
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Champs Elysees Half Cup Balcony Bra Black Jewels
Champs Elysees Half Cup Balcony Bra Black Jewels
chantelle Romance Wirefree Support T-Shirt Bra Black, non wire t-shirt bra for large cups, chantelle wirefree t-shirt bra, wirefrr bra for large cups
 
chantelle Romance Wirefree Support T-Shirt Bra Black, non wire t-shirt bra for large cups, chantelle wirefree t-shirt bra, wirefrr bra for large cups
Romance Wirefree Support T-Shirt Bra Black
Confident model in Anita Extreme Control Sports Bra Black, showing wirefree sculpted fit and maximum support, photographed by The Foundation.
 
Confident model in Anita Extreme Control Sports Bra Black, showing wirefree sculpted fit and maximum support, photographed by The Foundation.
Close-up of Anita Extreme Control Sports Bra Black, highlighting high neckline and ergonomic straps, product image from The Foundation.

10C Bra Size – Find Your Perfect Fit

Understanding the 10C Bra Size

A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

  • Band size: The '10' represents the band, which fits an underbust (ribcage) measurement of approximately 68–72 cm.
  • Cup size: The 'C' cup corresponds to a bust measurement roughly 14–16 cm greater than your underbust, reflecting your cup volume.

This size is ideal for petite frames—typically those with a narrow underbust of 68–72 cm and a modest bust projection—seeking structured support and comfort without excess padding. At The Foundation, we offer a curated range of 10C bras to meet these needs with expert precision—each style selected to support and flatter this specific size for everyday confidence and comfort. A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

International Bra Size Equivalents

Our handy bra size conversion table helps you shop with confidence across global brands:

Region Size Equivalent
Australia 10C
UK 32C
US 32C
Europe 70C
France 85C

Need a visual? Check out our international size chart for further clarification.

How to Measure Your Bra Size with a Tape Measure

Proper bra fitting is essential. Here’s how to find your true bra size using just a tape measure:

  1. Measure your band size:

    • Wrap the tape snugly around your ribcage, just under the bust.

    • Keep the tape measure parallel to the ground.

    • Round to the nearest whole number. 68–72 cm = AU size 10 band.

  2. Measure your bust size:

    • Measure around the fullest part of your bust.

    • This gives you your bust measurement or overbust size.

  3. Calculate your cup size:

    • Subtract your band size from your bust size.

    • A difference of 14–16 cm equals a C cup in the Australian size system.

Refer to our full size guide and size charts for even more clarity on body measurements.

Sister Sizes for 10C

Can’t find your perfect size in 10C? Try these sister sizes or alternate sizes:

  • 8D: Same cup volume with a tighter band.

  • 12B: Same cup volume with a looser band.

These sister sizing options are especially useful if a particular style runs small or large.

Best Bra Styles for 10C

Your favourite bra styles should be both functional and flattering. For the 10C fit, we recommend:

  • Lightly Padded: Subtle shape, zero bulk – perfect for everyday wear or layering under structured tops.
  • Wireless: Flexible, everyday comfort – a favourite for lounging, casual outfits, or travel days.
  • Seamless: Smooth under fitted clothing – great for gym wear or figure-hugging dresses.
  • Balconette: Uplift with elegant neckline support – pairs well with wide or square necklines.
  • T-Shirt Bras: Invisible lines and reliable support – your go-to for work, errands, or layering.
  • Higher-support styles: For all-day wear when you need a bit more structure and lift.

Browse our full 10C collection to find the perfect style for your wardrobe, mood, and lifestyle—expertly curated for comfort, support, and versatility.

Brands Available in 10C at The Foundation

We only offer trusted, high-quality brands that cater to your unique body size and needs:

These brands understand the nuances of fit, especially for smaller band sizes paired with moderate cup volumes. They incorporate fine materials—like stretch lace, microfibre, and breathable mesh—alongside contoured shaping and flexible underwires that adapt beautifully to a 10C frame, ensuring all-day comfort without compromising support. Whether you prefer timeless elegance, minimalist comfort, or fashion-forward silhouettes, our curated selection delivers options that don’t compromise on feel or form.

Why Fit Matters

Wearing the correct bra size improves your posture, confidence, and comfort. At The Foundation, we offer:

  • In-store fittings with our expert team, where you’ll receive personalised guidance tailored to your shape and preferences
  • A clear, simplified fitting guide available online for easy reference at home
  • Future support with potential virtual fittings (coming soon) to bring our expertise to you, wherever you are

We’re not just selling lingerie—we’re empowering your wardrobe and wellness through supportive service and precise fit expertise.

From understanding clothing sizes to navigating underwear size systems, we’re here to make fit simple, personal, and stress-free.

Ready to Find Your Perfect Fit?

Explore our full range of 10C bras and feel the difference a great fit makes.

FAQs

What does 10C mean in bra sizes?

It refers to a 10 (68–72 cm) band and a C cup, meaning there's a 14–16 cm difference between underbust and bust.

I’m between sizes—should I size up or down?

Use sister sizes: 8D (firmer band) or 12B (more relaxed band). Always consider your closest measurement and fit preferences.

What styles suit 10C?

T-shirt bras, lightly padded, and wireless styles are comfy and versatile.

How often should I re-measure my size?

Every 6–12 months or when your body measurements change—think weight loss, pregnancy, or menopause.

How do I care for my 10C bras?
  • Rotate your bras regularly
  • Store flat and fasten hooks to avoid damage
  • Hand wash and air dry for longevity