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10C

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Front view of Marie Jo Junoo Wire Bra Black from The Foundation, featuring delicate Italian lace and sheer mesh for a feminine, modern look
 
Front view of Marie Jo Junoo Wire Bra Black from The Foundation, featuring delicate Italian lace and sheer mesh for a feminine, modern look
Model wearing Marie Jo Junoo Wire Bra Black from The Foundation, relaxed pose highlighting bold lace design and confidence-boosting fit
Front view of Jhana Balcony Bra Black from The Foundation, featuring striking graphic lace and demi cup shape for a modern, wow-factor look
 
Front view of Jhana Balcony Bra Black from The Foundation, featuring striking graphic lace and demi cup shape for a modern, wow-factor look
Model wearing Jhana Balcony Bra Black from The Foundation, angled front view highlighting low-cut demi cup and stunning lace design

10C Bra Size – Find Your Perfect Fit

Understanding the 10C Bra Size

A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

  • Band size: The '10' represents the band, which fits an underbust (ribcage) measurement of approximately 68–72 cm.
  • Cup size: The 'C' cup corresponds to a bust measurement roughly 14–16 cm greater than your underbust, reflecting your cup volume.

This size is ideal for petite frames—typically those with a narrow underbust of 68–72 cm and a modest bust projection—seeking structured support and comfort without excess padding. At The Foundation, we offer a curated range of 10C bras to meet these needs with expert precision—each style selected to support and flatter this specific size for everyday confidence and comfort. A 10C bra size is part of the Australian sizing system. It combines a smaller band size with a moderate cup volume. In this context:

International Bra Size Equivalents

Our handy bra size conversion table helps you shop with confidence across global brands:

Region Size Equivalent
Australia 10C
UK 32C
US 32C
Europe 70C
France 85C

Need a visual? Check out our international size chart for further clarification.

How to Measure Your Bra Size with a Tape Measure

Proper bra fitting is essential. Here’s how to find your true bra size using just a tape measure:

  1. Measure your band size:

    • Wrap the tape snugly around your ribcage, just under the bust.

    • Keep the tape measure parallel to the ground.

    • Round to the nearest whole number. 68–72 cm = AU size 10 band.

  2. Measure your bust size:

    • Measure around the fullest part of your bust.

    • This gives you your bust measurement or overbust size.

  3. Calculate your cup size:

    • Subtract your band size from your bust size.

    • A difference of 14–16 cm equals a C cup in the Australian size system.

Refer to our full size guide and size charts for even more clarity on body measurements.

Sister Sizes for 10C

Can’t find your perfect size in 10C? Try these sister sizes or alternate sizes:

  • 8D: Same cup volume with a tighter band.

  • 12B: Same cup volume with a looser band.

These sister sizing options are especially useful if a particular style runs small or large.

Best Bra Styles for 10C

Your favourite bra styles should be both functional and flattering. For the 10C fit, we recommend:

  • Lightly Padded: Subtle shape, zero bulk – perfect for everyday wear or layering under structured tops.
  • Wireless: Flexible, everyday comfort – a favourite for lounging, casual outfits, or travel days.
  • Seamless: Smooth under fitted clothing – great for gym wear or figure-hugging dresses.
  • Balconette: Uplift with elegant neckline support – pairs well with wide or square necklines.
  • T-Shirt Bras: Invisible lines and reliable support – your go-to for work, errands, or layering.
  • Higher-support styles: For all-day wear when you need a bit more structure and lift.

Browse our full 10C collection to find the perfect style for your wardrobe, mood, and lifestyle—expertly curated for comfort, support, and versatility.

Brands Available in 10C at The Foundation

We only offer trusted, high-quality brands that cater to your unique body size and needs:

These brands understand the nuances of fit, especially for smaller band sizes paired with moderate cup volumes. They incorporate fine materials—like stretch lace, microfibre, and breathable mesh—alongside contoured shaping and flexible underwires that adapt beautifully to a 10C frame, ensuring all-day comfort without compromising support. Whether you prefer timeless elegance, minimalist comfort, or fashion-forward silhouettes, our curated selection delivers options that don’t compromise on feel or form.

Why Fit Matters

Wearing the correct bra size improves your posture, confidence, and comfort. At The Foundation, we offer:

  • In-store fittings with our expert team, where you’ll receive personalised guidance tailored to your shape and preferences
  • A clear, simplified fitting guide available online for easy reference at home
  • Future support with potential virtual fittings (coming soon) to bring our expertise to you, wherever you are

We’re not just selling lingerie—we’re empowering your wardrobe and wellness through supportive service and precise fit expertise.

From understanding clothing sizes to navigating underwear size systems, we’re here to make fit simple, personal, and stress-free.

Ready to Find Your Perfect Fit?

Explore our full range of 10C bras and feel the difference a great fit makes.

FAQs

What does 10C mean in bra sizes?

It refers to a 10 (68–72 cm) band and a C cup, meaning there's a 14–16 cm difference between underbust and bust.

I’m between sizes—should I size up or down?

Use sister sizes: 8D (firmer band) or 12B (more relaxed band). Always consider your closest measurement and fit preferences.

What styles suit 10C?

T-shirt bras, lightly padded, and wireless styles are comfy and versatile.

How often should I re-measure my size?

Every 6–12 months or when your body measurements change—think weight loss, pregnancy, or menopause.

How do I care for my 10C bras?
  • Rotate your bras regularly
  • Store flat and fasten hooks to avoid damage
  • Hand wash and air dry for longevity