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10H

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Panache Sports Bra in Black, worn by model with arms raised, maximum support with serious style.
 
Panache Sports Bra in Black, worn by model with arms raised, maximum support with serious style.
Racerback detail of Panache Sports Bra in Black shown by model, designed for stability and motion. Back view
Front view of the PrimaDonna Sedaine Full Cup Bra in Water Blue, floral embroidered bra with navy base.
 
Front view of the PrimaDonna Sedaine Full Cup Bra in Water Blue, floral embroidered bra with navy base.
Side view of Sedaine Full Cup Bra by PrimaDonna– bold colour flowers with delicate sheer neckline.
Model lounging in Ana Plunge Bra Vintage, showing elegant lace and bead detail.
 
Model lounging in Ana Plunge Bra Vintage, showing elegant lace and bead detail.
Front view of Ana Plunge Bra Vintage worn by model, highlighting feminine stretch lace and satin bow.
Chantelle Rive Gauche 3 Part Full Coverage Bra in Noir, worn by model, showing full cup unlined lace and natural lift support.
 
Chantelle Rive Gauche 3 Part Full Coverage Bra in Noir, worn by model, showing full cup unlined lace and natural lift support.
Back view of Rive Gauche bra in black, featuring leotard-style straps, adjustable band and double-layer mesh back.
Model showcasing the Chantelle Revele Moi 4 Parts Wire Bra in Nubuck, featuring sheer mesh panels, vertical seams, and full coverage for everyday support. front view
 
Model showcasing the Chantelle Revele Moi 4 Parts Wire Bra in Nubuck, featuring sheer mesh panels, vertical seams, and full coverage for everyday support. front view
Model showcasing the Chantelle Revele Moi 4 Parts Wire Bra in Nubuck, featuring sheer mesh panels, vertical seams, and full coverage for everyday support. side view
Front view of Elomi Matilda Underwire Plunge Bra in Pearl Blush featuring signature embroidery and low plunge neckline.
 
Front view of Elomi Matilda Underwire Plunge Bra in Pearl Blush featuring signature embroidery and low plunge neckline.
Back view of Elomi Matilda Plunge Bra in Pearl Blush showing racerback-compatible straps and smooth finish.
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Comete Plunging Moulded Underwire Bra Sable Rose
Comete Plunging Moulded Underwire Bra Sable Rose
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Endurance Wired Sports Bra Dusty Rose
Endurance Wired Sports Bra Dusty Rose
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Comete Plunging Moulded Underwire Bra Black
Comete Plunging Moulded Underwire Bra Black
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Cassiopee Underwire Seamless Full Cup Bra Electric Pink
Cassiopee Underwire Seamless Full Cup Bra Electric Pink
Woman wearing a brown sports bra and black leggings on a gray background
 
Woman wearing a brown sports bra and black leggings on a gray background
Woman wearing a brown sports bra and black leggings on a gray background
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Caresse Rigid Seamless T-Shirt Bra Peau Rose
Caresse Rigid Seamless T-Shirt Bra Peau Rose
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Caresse Rigid Seamless T-Shirt Bra Black
Caresse Rigid Seamless T-Shirt Bra Black
Plus-size model wearing Freya Loveland UW Plunge Bra in Bombshell Chilli Red, showing supportive fit and art deco embroidery.
 
Plus-size model wearing Freya Loveland UW Plunge Bra in Bombshell Chilli Red, showing supportive fit and art deco embroidery.
sexy red bra. Freya Loveland Plunge bra in Chilli Red. Red Lace Bra. Larger cup red bra.
Panache Endurance Sports Bra in Black front view, showing smooth cups and V-neckline.
 
Panache Endurance Sports Bra in Black front view, showing smooth cups and V-neckline.
front view of Model wearing the Endurance Wired Sports Bra in Black highlighting the sporty cut and fit.
Woman wearing Panache Sophie Maternity Bra Black/Chai, adjusting drop-down nursing cup, soft lace and cotton-lined.
 
Woman wearing Panache Sophie Maternity Bra Black/Chai, adjusting drop-down nursing cup, soft lace and cotton-lined.
Front view of Panache Sophie Maternity Bra Black/Chai on model, non-wired nursing bra with drop-down cups.
Samanta Amelia Full Cup Side Support Bra Black, plus-size model front view, supportive full cup bra with German lace, luxury lingerie for fuller busts.
 
Samanta Amelia Full Cup Side Support Bra Black, plus-size model front view, supportive full cup bra with German lace, luxury lingerie for fuller busts.
Back view of Amelia Midi Brief Black, highlighting lace coverage and mid rise fit, from The Foundation’s lingerie collection.
Model smiling in Anita Extreme Control Sports Bra Desert Nude, wirefree fit with ergonomic straps and piqué fabric, as styled by The Foundation.
 
Model smiling in Anita Extreme Control Sports Bra Desert Nude, wirefree fit with ergonomic straps and piqué fabric, as styled by The Foundation.
Close-up of Anita Extreme Control Sports Bra Desert Nude, showing seamless cups and supportive microfibre band from The Foundation.
Samanta Amelia Soft Balcony Bra in Powder Rose, featuring delicate German lace and subtle gold trim, available at The Foundation.
 
Samanta Amelia Soft Balcony Bra in Powder Rose, featuring delicate German lace and subtle gold trim, available at The Foundation.
Side profile of Amelia Soft Balcony Bra Powder Rose, showing supportive tulle cups and elegant lace detail at The Foundation.
Front view of Panache Ana Plunge Bra in Black with lace detailing and plunge neckline—available now at The Foundation for fuller busts.
 
Front view of Panache Ana Plunge Bra in Black with lace detailing and plunge neckline—available now at The Foundation for fuller busts.
Side profile of the Ana Plunge Bra by Panache in Black, showing stretch lace and firm structure—shop supportive plunge bras at The Foundation.
Empreinte Melody Seamless Full Cup Bra in Caramel with underwire support and floral lace.
 
Empreinte Melody Seamless Full Cup Bra in Caramel with underwire support and floral lace.
front view of Empreinte Melody Bra Caramel showing satin straps and seamless fit.
model wearing Samanta Eteri Soft High Apex Bra in Anthracite, styled with jeans for a casual-chic look.
 
model wearing Samanta Eteri Soft High Apex Bra in Anthracite, styled with jeans for a casual-chic look.
Close up of Samanta Eteri Soft High Apex Bra Anthracite side detail – floral embroidery and structured lift.
Lifestyle image of model wearing the PrimaDonna Orlando Full Cup Bra in Crazy Blue, featuring shimmer embroidery, available at The Foundation.
 
Lifestyle image of model wearing the PrimaDonna Orlando Full Cup Bra in Crazy Blue, featuring shimmer embroidery, available at The Foundation.
Front view of the PrimaDonna Orlando Full Cup Bra in Crazy Blue, with full coverage and deep cups for lift and support, from The Foundation.
Model wearing PrimaDonna Orlando Full Cup Bra in Eye Shadow – styled for The Foundation’s signature comfort and elegance.
 
Model wearing PrimaDonna Orlando Full Cup Bra in Eye Shadow – styled for The Foundation’s signature comfort and elegance.
Front view of the PrimaDonna Orlando Full Cup Bra in Eye Shadow, shown on model for The Foundation.

10H Bra Size – Find Your Perfect Fit at The Foundation

Understanding the 10H Bra Size

The 10H bra size is specially designed for curvy and full-bust women who need tailored support without compromising on style. In Australian sizing, the '10' refers to a snug bra band that fits an underbust of 80–84cm, and 'H' represents a full, voluminous cup – ideal for full-busted, full-figured and curvaceous women with unique body shapes.

At The Foundation, we offer a range of bras that prioritise fit, support and everyday comfort – because we believe all physiques of women deserve well-fitting lingerie.

International Size Chart

Use this handy size chart to find the equivalent of your 10H size across different countries:

Region Size Equivalent
Australia (AU) 10H
United Kingdom (UK) 32H
United States (US) 32K
Europe (EU) 70K
France (FR) 85K

How to Measure Your Bra Size with a Tape Measure

Finding your perfect bra starts with accurate measurements. Here’s how:

  • Band size: Wrap the tape measure snugly around your ribcage, just under your bust. If it measures 80–84cm, you're likely a size 10 band in AU sizing.
  • Bust size: Measure around the fullest part of your bust without squashing. Keep the tape level and comfortable.
  • Difference: The difference between your bust and band size determines your cup. For an H cup in AU/UK, the difference is typically 28–30cm.

Tip: Always use a soft measuring tape and measure while wearing a non-padded bra for accuracy.

Sister Sizes for 10H

If you’re having trouble finding a 10H, sister sizes can be a great alternative:

  • 8HH: Smaller band, larger cup volume
  • 12GG: Larger band, smaller cup volume

Best Bra Styles for 10H

Whether you're after everyday support or something a little more specialised, our range includes:

  • Lightly padded bras – Perfect for shaping and subtle lift
  • Wireless bras – Gentle on the skin, ideal for everyday comfort
  • Seamless bras – Invisible under clothing, great for T-shirts
  • Sports bras – Supportive for active fit women
  • Nursing bras – For breastfeeding mums needing structured yet soft support

All our bras are tested for quality and designed to offer different levels of comfort depending on your needs.

Brands Available in 10H

Our curated brands range includes internationally respected names who know how to cater to curvy women:

These labels form part of our range of options available in 10H, chosen for their premium materials, expert fit, and beautiful style. While we don’t stock Bonds Australia or BNT Australia, our collection is tailored to exceed expectations.

Why Shop With Us?

We’re more than a retailer – we’re your bra-fitting partner. Take advantage of our Expert Bra-fitting service in-store, or book a virtual fitting for that personalised customer experience from home. We also offer payment over time options so you can invest in quality bras at your pace.

Don’t forget to browse our sleepwear at prices you’ll love – plus keep an eye out for LIMITED TIME offers. While we focus on value and premium fit over lowest-cost promises, our collections deliver comfort, style, and long-lasting wear that truly justifies every dollar.

Ready to Feel the Difference?

Confidence starts with a bra that truly fits. Explore our expertly curated range of sizes in 10H bras designed to support, flatter, and empower. Shop Now and experience personalised customer service the way it should be – warm, knowledgeable and supportive.

FAQs About 10H Bra Sizes

Is 10H a common size?

It’s not easy to find in typical stores, but we prioritise 10H because every size deserves representation.

How can I be sure 10H is my correct size?

Use our tape measure fitting guide, or book an in-store or virtual bra fitting.

Do you offer free returns?

Yes – full-priced online purchases can be returned within 30 days of delivery for a refund, exchange, or store credit. Items must be in original condition and unworn. See our Returns Policy for full details.

What’s the difference between cup size and band size?

The band size wraps around your ribs, while the cup size measures your bust volume.

Can I wear a 10H while pregnant or breastfeeding?

Absolutely – we stock comfortable nursing bras with excellent support for changing bodies.