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10H

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Model in Chantelle C Magnifique Moulded Bra in Nude from The Foundation, featuring seamless full cups, minimising support, and soft mesh band.
 
Model in Chantelle C Magnifique Moulded Bra in Nude from The Foundation, featuring seamless full cups, minimising support, and soft mesh band.
Model in Chantelle C Magnifique Moulded Bra in Nude from The Foundation, featuring seamless full cups, minimising support, and soft mesh band. back view
Smiling model in Virginia Spacer Bra in Skin tone from The Foundation, featuring smooth cups, breathable spacer fabric, and a supportive fit.
 
Smiling model in Virginia Spacer Bra in Skin tone from The Foundation, featuring smooth cups, breathable spacer fabric, and a supportive fit.
Two models in Virginia Spacer Bra in Skin tone from The Foundation, featuring smooth cups, breathable spacer fabric, and a supportive fit.
Front view of Chantelle Norah Chic Plunge T-Shirt Bra Black on model featuring graphic lace and comfortable plunge fit.
 
Front view of Chantelle Norah Chic Plunge T-Shirt Bra Black on model featuring graphic lace and comfortable plunge fit.
Chantelle Norah Chic Plunge T-Shirt Bra Black laid flat showing chic print lace and eco-friendly design.
Front view of Chantelle Norah Chic Plunge T-Shirt Bra Dusky Pink on model featuring chic lace and flattering plunge neckline.
 
Front view of Chantelle Norah Chic Plunge T-Shirt Bra Dusky Pink on model featuring chic lace and flattering plunge neckline.
Flat lay of Chantelle Norah Chic Plunge T-Shirt Bra Dusky Pink laid flat showing modern lace and eco-friendly design.
Model wearing PrimaDonna Deauville Full Cup Bra in Café Latte from The Foundation, with embroidered cups, side support, and a flattering fit.
 
Model wearing PrimaDonna Deauville Full Cup Bra in Café Latte from The Foundation, with embroidered cups, side support, and a flattering fit.
Model wearing PrimaDonna Deauville Full Cup Bra in Café Latte from The Foundation, with embroidered cups, side support, and a flattering fit. close up
Virginia Spacer Bra in Black shown on model, featuring seamless cups and supportive spacer fabric.
 
Virginia Spacer Bra in Black shown on model, featuring seamless cups and supportive spacer fabric.
Virginia Spacer Bra in Black and Beige worn by two models showcasing fit and style versatility.
Model wearing Chantelle’s C Magnifique Moulded Bra in Black from The Foundation, featuring full-coverage cups and a smoothing mesh back band.
 
Model wearing Chantelle’s C Magnifique Moulded Bra in Black from The Foundation, featuring full-coverage cups and a smoothing mesh back band.
Model wearing Chantelle’s C Magnifique Moulded Bra in Black from The Foundation, featuring full-coverage cups and a smoothing mesh back band. close up
Close-up of the lace and mesh detail on the Perla Soft High Apex Bra by Samanta, cappuccino colourway, found at The Foundation.
 
Close-up of the lace and mesh detail on the Perla Soft High Apex Bra by Samanta, cappuccino colourway, found at The Foundation.
Model wearing the Samanta Perla Soft High Apex Bra in cappuccino, offering full cup support with balconette style, available at The Foundation.
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Norah Wirefree Support Bra Black
Norah Wirefree Support Bra Black
Model wearing PrimaDonna Madison Full Cup Bra in Black—The Foundation
 
Model wearing PrimaDonna Madison Full Cup Bra in Black—The Foundation
Front view of black Madison lace bra with deep cups—The Foundation
Side view of The Foundation’s Norah Wirefree Support Bra in Golden Beige with delicate floral lace and soft moulded finish.
 
Side view of The Foundation’s Norah Wirefree Support Bra in Golden Beige with delicate floral lace and soft moulded finish.
Model wearing the Norah Wirefree Bra in Golden Beige by The Foundation—wire-free comfort with floral stretch lace.
Front view of the Empreinte Melody Underwire Seamless Full Cup Bra in gold, available at The Foundation – elegant full coverage lingerie.
 
Front view of the Empreinte Melody Underwire Seamless Full Cup Bra in gold, available at The Foundation – elegant full coverage lingerie.
Back view of the gold Empreinte Melody Seamless Bra, showing satin straps and smooth finish, featured at The Foundation.
Empreinte Cassiopee Underwire Seamless Full Cup Bra in Lipstick, front view, plus-size model, moulded lace bra for fuller busts, luxury French lingerie.
 
Empreinte Cassiopee Underwire Seamless Full Cup Bra in Lipstick, front view, plus-size model, moulded lace bra for fuller busts, luxury French lingerie.
Empreinte cassiopee full cup seamless bra lipstick pink back view
Model wearing Chantelle Norah Wirefree Support Bra Pearl, front view highlighting floral lace and seamless fit, available at The Foundation.
 
Model wearing Chantelle Norah Wirefree Support Bra Pearl, front view highlighting floral lace and seamless fit, available at The Foundation.
Back view of Chantelle Norah Wirefree Support Bra Pearl on model, showing smooth band and adjustable straps, from The Foundation.
Front view of Empreinte Verity Spacer T-Shirt Bra in Blush – soft, seamless finish – The Foundation
 
Front view of Empreinte Verity Spacer T-Shirt Bra in Blush – soft, seamless finish – The Foundation
Model showing side-back of Verity T-Shirt Bra – elegant blush tone and wide band – The Foundation
Side view of Madison full cup bra in beige gingham lace—The Foundation
 
Side view of Madison full cup bra in beige gingham lace—The Foundation
Model wearing PrimaDonna Madison Full Cup Bra in Café Latte—The Foundation
Model wearing the Empreinte Melody Full Cup Bra in black, showcasing lace seamless cups and elegant satin neckline trim.
 
Model wearing the Empreinte Melody Full Cup Bra in black, showcasing lace seamless cups and elegant satin neckline trim.
Side profile of the Melody Seamless Bra emphasizing the supportive underwire design and smooth satin-covered straps.
front view of Virginia Spacer Bra in Santa Fe Rose styled on model showing seamless full coverage – The Foundation
 
front view of Virginia Spacer Bra in Santa Fe Rose styled on model showing seamless full coverage – The Foundation
Virginia Spacer Bra Santa Fe Rose styled on two models, showcasing supportive and flattering fit – The Foundation
Model wearing Samanta Perla Soft High Apex Bra in Ivory – front view showcasing embroidered lace – The Foundation
 
Model wearing Samanta Perla Soft High Apex Bra in Ivory – front view showcasing embroidered lace – The Foundation
Samanta Perla bra on model – arms raised, emphasizing light balconette shape and apex fit – The Foundation
Sexy Mesh Bra, Sexy bra for big cups. Teal Green sexy Bra. Plunge underwire bra, freya plunge bra for big boobs
 
Sexy Mesh Bra, Sexy bra for big cups. Teal Green sexy Bra. Plunge underwire bra, freya plunge bra for big boobs
Loveland UW Plunge Bra Bombshell Teal
Front view of Panache Allure Full Cup Bra Ivory, luxury lace bra for fuller busts, modelled.
 
Front view of Panache Allure Full Cup Bra Ivory, luxury lace bra for fuller busts, modelled.
Close up of Panache Allure Full Cup Bra Ivory, side view showing elegant floral lace and supportive fit.
Close up of Allure Full Cup Bra Black by Panache, floral stretch lace, gold ring detail, designed for fuller busts.
 
Close up of Allure Full Cup Bra Black by Panache, floral stretch lace, gold ring detail, designed for fuller busts.
Panache Allure Full Cup Bra Black, three-quarter view showing wired support, Latte coloured lining, and luxurious lace.
Chantelle Pulp Lush Plunge T-Shirt Bra in Black/Soft Pink, graphic floral lace, blush lining, supportive spacer foam cups.
 
Chantelle Pulp Lush Plunge T-Shirt Bra in Black/Soft Pink, graphic floral lace, blush lining, supportive spacer foam cups.
Front detail of Chantelle Lush Plunge T-Shirt Bra Black/Soft Pink, bold graphic lace, blush lining, supportive full cup.
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Silhouette Island Underwire Monochrome Tankini
Silhouette Island Underwire Monochrome Tankini

10H Bra Size – Find Your Perfect Fit at The Foundation

Understanding the 10H Bra Size

The 10H bra size is specially designed for curvy and full-bust women who need tailored support without compromising on style. In Australian sizing, the '10' refers to a snug bra band that fits an underbust of 80–84cm, and 'H' represents a full, voluminous cup – ideal for full-busted, full-figured and curvaceous women with unique body shapes.

At The Foundation, we offer a range of bras that prioritise fit, support and everyday comfort – because we believe all physiques of women deserve well-fitting lingerie.

International Size Chart

Use this handy size chart to find the equivalent of your 10H size across different countries:

Region Size Equivalent
Australia (AU) 10H
United Kingdom (UK) 32H
United States (US) 32K
Europe (EU) 70K
France (FR) 85K

How to Measure Your Bra Size with a Tape Measure

Finding your perfect bra starts with accurate measurements. Here’s how:

  • Band size: Wrap the tape measure snugly around your ribcage, just under your bust. If it measures 80–84cm, you're likely a size 10 band in AU sizing.
  • Bust size: Measure around the fullest part of your bust without squashing. Keep the tape level and comfortable.
  • Difference: The difference between your bust and band size determines your cup. For an H cup in AU/UK, the difference is typically 28–30cm.

Tip: Always use a soft measuring tape and measure while wearing a non-padded bra for accuracy.

Sister Sizes for 10H

If you’re having trouble finding a 10H, sister sizes can be a great alternative:

  • 8HH: Smaller band, larger cup volume
  • 12GG: Larger band, smaller cup volume

Best Bra Styles for 10H

Whether you're after everyday support or something a little more specialised, our range includes:

  • Lightly padded bras – Perfect for shaping and subtle lift
  • Wireless bras – Gentle on the skin, ideal for everyday comfort
  • Seamless bras – Invisible under clothing, great for T-shirts
  • Sports bras – Supportive for active fit women
  • Nursing bras – For breastfeeding mums needing structured yet soft support

All our bras are tested for quality and designed to offer different levels of comfort depending on your needs.

Brands Available in 10H

Our curated brands range includes internationally respected names who know how to cater to curvy women:

These labels form part of our range of options available in 10H, chosen for their premium materials, expert fit, and beautiful style. While we don’t stock Bonds Australia or BNT Australia, our collection is tailored to exceed expectations.

Why Shop With Us?

We’re more than a retailer – we’re your bra-fitting partner. Take advantage of our Expert Bra-fitting service in-store, or book a virtual fitting for that personalised customer experience from home. We also offer payment over time options so you can invest in quality bras at your pace.

Don’t forget to browse our sleepwear at prices you’ll love – plus keep an eye out for LIMITED TIME offers. While we focus on value and premium fit over lowest-cost promises, our collections deliver comfort, style, and long-lasting wear that truly justifies every dollar.

Ready to Feel the Difference?

Confidence starts with a bra that truly fits. Explore our expertly curated range of sizes in 10H bras designed to support, flatter, and empower. Shop Now and experience personalised customer service the way it should be – warm, knowledgeable and supportive.

FAQs About 10H Bra Sizes

Is 10H a common size?

It’s not easy to find in typical stores, but we prioritise 10H because every size deserves representation.

How can I be sure 10H is my correct size?

Use our tape measure fitting guide, or book an in-store or virtual bra fitting.

Do you offer free returns?

Yes – full-priced online purchases can be returned within 30 days of delivery for a refund, exchange, or store credit. Items must be in original condition and unworn. See our Returns Policy for full details.

What’s the difference between cup size and band size?

The band size wraps around your ribs, while the cup size measures your bust volume.

Can I wear a 10H while pregnant or breastfeeding?

Absolutely – we stock comfortable nursing bras with excellent support for changing bodies.