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10D

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Front view of The Foundation’s Champs Elysees Half Cup Balcony Bra in Black, showcasing sheer embroidered tulle and unlined cups.
 
Front view of The Foundation’s Champs Elysees Half Cup Balcony Bra in Black, showcasing sheer embroidered tulle and unlined cups.
close up of the Champs Elysees Balcony Bra in Black by The Foundation, featuring detailed French lace and demi-cup design.
PrimaDonna The Game Sports Bra Black – front view showing full coverage and sleek, supportive fit for high-impact workouts.
 
PrimaDonna The Game Sports Bra Black – front view showing full coverage and sleek, supportive fit for high-impact workouts.
The Game Sports Bra by PrimaDonna – supportive black sports bra with underwire and crossover strap option, available at The Foundation. Side angle
Chantelle Rive Gauche 3 Part Full Coverage Bra in Noir, worn by model, showing full cup unlined lace and natural lift support.
 
Chantelle Rive Gauche 3 Part Full Coverage Bra in Noir, worn by model, showing full cup unlined lace and natural lift support.
Back view of Rive Gauche bra in black, featuring leotard-style straps, adjustable band and double-layer mesh back.
Model in Passionata Brooklyn Plunge T-Shirt Bra in Black from The Foundation, with low centre plunge, foam underwire cups, and smooth lace detail. front view
 
Model in Passionata Brooklyn Plunge T-Shirt Bra in Black from The Foundation, with low centre plunge, foam underwire cups, and smooth lace detail. front view
Model in Passionata Brooklyn Plunge T-Shirt Bra in Black from The Foundation, with low centre plunge, foam underwire cups, and smooth lace detail. back view
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Karma 3D Moulded Plunge Bra Black
Karma 3D Moulded Plunge Bra Black
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Poesie Half Cup Bra Lily
Poesie Half Cup Bra Lily
A woman modeling a black strapless bandeau bra and matching black underwear against a solid gray studio background.
 
A woman modeling a black strapless bandeau bra and matching black underwear against a solid gray studio background.
Perfectly Fit Strapless Demi Bra Black
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Intrigue Half Cup Bra Opera Red
Intrigue Half Cup Bra Opera Red
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Abellia Underwire Full Cup Bra Gardenia
Abellia Underwire Full Cup Bra Gardenia
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Embrace Lace Plunge Underwire Bra Angel Wing/Rose Dust
Embrace Lace Plunge Underwire Bra Angel Wing/Rose Dust
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Perfectly Fit Strapless Demi Bra Cedar
Perfectly Fit Strapless Demi Bra Cedar
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Lush Plunge T-Shirt Bra Miami Pink
Lush Plunge T-Shirt Bra Miami Pink
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Cerina Full Cup Bra Velvet Eclipse
Cerina Full Cup Bra Velvet Eclipse
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Norah Chic Plunge T-Shirt Bra Candy Pink
Norah Chic Plunge T-Shirt Bra Candy Pink
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Lush Plunge T-Shirt Bra Magic Unicorn
Lush Plunge T-Shirt Bra Magic Unicorn
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Origins Half Cup Bra Ruby Pink
Origins Half Cup Bra Ruby Pink
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Comete Plunging Moulded Underwire Bra Sable Rose
Comete Plunging Moulded Underwire Bra Sable Rose
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Celeste Balcony Bra Cameo Rose
Celeste Balcony Bra Cameo Rose
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Abellia Plunge Push Up Bra Gardenia
Abellia Plunge Push Up Bra Gardenia
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Juliane Balcony Vertical Seam Half Cup Bra Black
Juliane Balcony Vertical Seam Half Cup Bra Black
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Juliane Halter Bralette Bra Black
Juliane Halter Bralette Bra Black
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Cerina Plunge Bodysuit Velvet Eclipse
Cerina Plunge Bodysuit Velvet Eclipse
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Deauville Full Cup Bra Peacock
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Subtile 3D Plunge Contour Bra Peau Rose
Subtile 3D Plunge Contour Bra Peau Rose

10D Bra Size Collection

Your Perfect Fit Starts Here: Discover the 10D Difference

If you're shopping for a 10D bra, you're in the right place. With decades of experience in personalised fittings and a reputation for precision, The Foundation is trusted by women across Australia for expertly curated lingerie that fits like a dream. At The Foundation, we understand that finding the correct bra size is more than just numbers on a tag—it’s about feeling comfortable, supported, and confident. Whether you’re new to this cup size or looking for your new favourite pieces, we’re here to guide you every step of the way.

What Does 10D Mean?

The "10" refers to your band size, which measures the circumference of your ribcage, just under the bust. A size 10 band is ideal for those with a petite frame. The "D" indicates cup volume, which reflects how much breast tissue the bra is designed to support.

So, 10D means:

  • A small band size (firm fit around the torso)
  • A fuller bust (D cup size volume)

This combination is typical among women with a narrow body frame and naturally full bust, though of course, every body is unique and beautiful—fit should always be based on how you feel in your bra, not just the numbers.

International Size Equivalents

If you're browsing beyond Australia or using a handy size conversion chart, here’s your quick guide:

Region Size Equivalent
Australia (AU) 10D
UK 32D
US (American size) 32D
Europe (EU) 70D
France (FR) 85D

This international bra size chart makes it easier to shop your usual size confidently, no matter the label.

How to Measure Your Bra Size

    Follow this simple method using a tape measure:

    1. Measure your band size: Wrap the tape around your ribcage, just under your bust. Keep the tape measure parallel to the ground. Round down to the nearest whole number to find your actual band size.

    2. Measure your bust: Loosely wrap the tape around the fullest part of your bust.

    3. Bust measurement - Band measurement = Cup size:

      • A difference of 4 inches = D cup volume

    Refer to our size guide or speak to our expert team for more personalised bra fitting.

    Understanding Sister Sizing

    Not all bras fit the same, even within the same size. That’s where sister sizing comes in handy. Sister sizes for a 10D bra size include:

    • 8DD (smaller band size, same cup volume)
      • 12C (larger band, same volume)

    Trying a sister size can help you fine-tune your comfort, especially if your current band size feels tight or rides up.

    Bra Styles That Suit 10D

    Here are the most flattering and supportive styles for a 10D fit:

    • Lightly padded bras: A go-to for smooth shaping.
    • Wireless bras: Great for freedom of movement without sacrificing support.
    • Seamless styles: Invisible under clothing.
    • T-Shirt bras: Everyday essentials.
    • Balconette and plunge bras: Enhance shape and fit for curvy women.

    Use our Shop by style filters to browse styles best suited for your body size and shape.

    Renowned Brands in Your Size

    We feature a curated edit of comfortable lingerie brands known for their quality, fit, and design. Available in 10D:

    These innovative brands deliver support, style, and comfort you can trust.

    Clothing Sizes vs Bra Sizes

    Keep in mind that clothing sizes don't always align with bra sizing. That's why we recommend using our bra size systems and fitting matrix rather than assuming your bra size based on your top size. Your underwear size systems can vary, so it's worth checking your hip measurements and bust measurement too.

    Simple Sizing Conversion Made Easy

    Our online size chart offers a clear and easy-to-follow reference for fast, accurate sizing. Whether you're buying bras, briefs, or sleepwear, we make choosing your perfect size a piece of cake. Explore LINGERIE SETS SIZE, Panties Size, and Size Waist through our dedicated guides.

    Confident Shopping Starts Here

    At The Foundation, we combine professional fitting support, premium style of bra options, and a seamless online experience. We’re here to help you explore sizes across brands and discover your most supportive lingerie styles yet.

    Feel the fit. Love the comfort. Shop the 10D collection today and experience supportive style made just for you. Shop our 10D bra collection now.

    FAQs About 10D Bra Size

    How do I know if 10D is my true bra size?

    Measure using a tape measure and refer to our size guide. Or visit us in-store for a personalised fitting.

    What are my best alternate size options?

    Look at sister sizes like 8DD or 12C.

    How often should I update my measurements?

    We recommend checking your body measurements every 6–12 months.

    Do all bras in 10D fit the same?

    There are variations in sizes across brands and styles. That’s why trying a few is the best bet.

    Can I get help with bra sizing in-store?

    Yes! Our team provides professional fitting services at both Rozelle and Neutral Bay locations.